53° Academy

More bookings, less admin, better ideas—together. 53° Academy is a free, no‑fluff space for experience businesses.

From the team behind 53°

Built by operators with 20+ years in experiences

We’ve spent two decades running and growing experience businesses. Get practical playbooks, peer support, and industry‑specific tactics—free forever.

Built by operators, for operators

Practical playbooks you can use this week

Step‑by‑step guides, templates, and checklists from the teams behind 53° and Live For Today. No jargon—just what to do, in what order, to move the needle now.

Real peers, real answers

Ask, share, and get straight‑to‑the‑point feedback

Connect with owners and managers running experiences like yours. Post questions, swap what’s working, and get candid, actionable advice without the noise.

Built for experience businesses

Tactics that boost bookings and calm your week

From pricing and group bookings to no‑show reduction, upsells, and more—get focused tools and examples tailored to the experience economy.

Our team

Small team. Big craft.

With decades spent building and growing businesses in the experience sector, we obsess over details so 53° feels obvious, responsive, and clear, especially when work gets complex.

Izak Jackson

Co-Founder & CTO

I've spent the past decade working as a full-stack digital marketer & web developer in the experience sector. I plan, build, & scale revenue‑driving web experiences across development, SEO, PPC, and lead gen–all data-driven with analytics.

Marc Wise

Co-Founder & CBO

For over 13 years I've led Live For Today—Yorkshire’s leading independent activity centres—growing to 4 sites plus off‑site adventures in the Yorkshire Dales. I'm passionate about business development, sales, and problem solving.

"We built 53° because we were tired of systems that felt like admin hell. Slow, complicated, ugly, and holding us back. Our systems should help us grow, not get in the way."
- Izak Jackson, Co-Founder and CTO